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Strategic Goal
SQB's strategy is aimed at maximizing business value, improving operational efficiency through process digitalization, and privatizing the Bank
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Maximizing shareholder equity value
  • Diversification of funding sources
  • Increasing the share of long-term funds in the funding structure
  • Improving asset quality
  • Enhancing competitiveness
  • Offering products and services tailored to each customer segment
  • Simplifying customer access to services
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Improving operational efficiency and digitizing processes
  • Implementing process management and quality control
  • Enhancing customer service, accelerating decision-making, and offering more digital products
  • Introducing digital technologies and process automation
  • Rewarding achieved results and meeting KPIs
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Result-oriented corporate culture
  • Transparency and objectivity in the remuneration system
  • Focus on end results and team collaboration
  • Improving internal relationships within the Bank
  • Partnership relations with clients
  • Employee motivation and talent development system
  • Unleashing the potential of personnel through focused HR strategies

Key Provisions of the Bank's Development Strategy until 2026

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The Bank's strategy focuses on maintaining its universality with an emphasis on increasing commission income
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Diversity of offered products and services with a focus on comprehensive solutions for target segments
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Priority will be given to the development of business segments
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Gradual implementation of the Bank's strategic goals, taking into account the current economic situation and the state of the banking sector
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Revenue growth
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Transition to a more flexible risk assessment model
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Improving the efficiency of the Bank's operating model
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SQB will shift from a traditional to an innovation-driven, technology-oriented and customer-centric model

Market Share by Key Indicators in 2026

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In terms of asset volume, the bank will strengthen its current position by increasing its market share to 12.3%

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In terms of the loan portfolio, the current position will also be strengthened, with an increase in market share to 13.8%

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In terms of deposit volume, market share will increase to 8.6%

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In terms of capital size, the bank will increase its share to 13.4%

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In terms of net profit volume, the market share is planned to grow to 9.4%

Key Target Indicators of the Bank’s Development Strategy for 2024–2026

Return on Assets

(ROA) > 3.0%

Return on Equity

(ROE) > 19.3%

Operational Efficiency

(CIR) > 38.3%

Net Interest Margin (NIM)

(NIM) > 6.0%

SQB's Competitive Advantage Will Be Achieved Through Synergy Between Business Segments and Building a Synergistic Effect Around Corporate Business

Main Focus
Strategic Goals
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"Best Bank for Comprehensive Corporate Client Services"
  • The bank is an expert in financial services, supporting the development of corporate clients' businesses
  • Providing comprehensive services to corporate clients
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"Best Bank for Premium Clients and Daily Banking Services for Loyal Payroll Project Participants"
  • The bank is a leader in delivering high-quality daily financial services
  • Increasing the number of payroll project participants
  • Improving service quality
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"Best Bank for Servicing the Ecosystem and Corporate Partners"
  • Development and provision of commission-based products
  • Active issuance of credit products needed by MSMEs to work with corporate clients
  • Providing all necessary financial services for MSMEs to operate daily
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- Corporate Business
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- Micro, Small and Medium Business
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- Retail Business
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- Corporate Business
"Best Bank for Comprehensive Corporate Client Services"
  • The bank is an expert in financial services, supporting the development of corporate clients' businesses
  • Providing comprehensive services to corporate clients
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- Micro, Small and Medium Business
"Best Bank for Premium Clients and Daily Banking Services for Loyal Payroll Project Participants"
  • The bank is a leader in delivering high-quality daily financial services
  • Increasing the number of payroll project participants
  • Improving service quality
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- Retail Business
"Best Bank for Servicing the Ecosystem and Corporate Partners"
  • Development and provision of commission-based products
  • Active issuance of credit products needed by MSMEs to work with corporate clients
  • Providing all necessary financial services for MSMEs to operate daily


Last updated date: 04.11.2025 16:28  
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